NOAH Melbourne | Niche Fragrance & Grooming

NOAH Melbourne is our flagship store and the most complete expression of what we carry. Stocking over 500 niche fragrances from the world's finest independent houses — Zoologist, Nasomatto, Toskovat, Amouage, Bogue Profumo, Heeley and more — alongside our full range of grooming, skincare and shaving products. Our staff know the collection intimately and can guide you through it without a script.

Fragrance samples are available for every perfume in the collection. If you're exploring a new fragrance family or working through several options, we can set you up with samples to take home and wear properly before committing to a full bottle. Walk-ins are welcome. Fragrance consultations are available by appointment. We also run a regular programme of fragrance workshops and events from the store — see what's coming up at our events page.

Previously known as Men's Biz Melbourne, we have been serving Melbourne's grooming and fragrance community since 2006.