
THE ARK IS FULL AGAIN ...
View allFATHER'S DAY KITS
A collection of kits crafted to celebrate the routines that matter—perfect for every Dad this Father’s Day
SHOP BY CATEGORY
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FRAGRANCE
Explore niche men’s fragrances — artisan colognes and perfumes from global perfumers. Discover bold, refined scents with sample packs and our Fragrance Finder to uncover your signature fragrance.
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BODY
Premium men’s body care essentials—body wash, moisturisers, deodorants, soaps, oral care, and grooming tools. Curated from top global brands for sensory delight and functional performance.
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SHAVING
Explore our extensive men’s shaving collection: shaving creams, soaps, razors, brushes, and accessories. Curated for a superior, precise, and comfortable shaving experience.
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Hair
Discover a curated selection of men’s haircare: shampoos, conditioners, treatments, and styling product. Designed for healthy, manageable hair and effortless, long-lasting styles.
NEW ARRIVALS
We are constantly seeking out the best in Men's Grooming & Fragrance. Here are the latest and greatest arrivals ...
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Les Indemodables Patchouli Noisette Eau de Parfum
No reviewsFrom $1300 AUDUnit price /Unavailable -
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Les Indemodables Immortelle Solaire Eau de Parfum
No reviewsFrom $1300 AUDUnit price /Unavailable
Let customers speak for us
from 9305 reviewsThis is sweet but not too sweet. It's powerful but not cloying. It's great on its own but layers with other gourmands so perfectly. I really enjoy this perfume
Drunk maple smells like drunk maple. It's so great on its own or I like to layer with sugar addict to give it a sweet, sexy kick
Excellent Experience with NOAH - ordering was seamless and delivery was really very prompt. The only whinge is use Australia Post, even though delivery was good it didn't come to my door and that was a bit of an issue. Meeting a courier in a car park because they have no access is a pain in the arse. Would it be by from NOAH again absolutely. Very happy Customer cheers Pete
This product is exceptional. Works through my hair with ease and has a great hold. A slight shine which gives the hair a healthy look.
Just the sample but more than enough to convince me that I need a bottle when they’re back in stock.
Born Screaming definitely isn’t going to be everyone’s favourite, but to me it’s divine, very intoxicating and sexy. It starts off strong with a whiff of burning plastic as well as latex but then it mellows out to the more synthetic cherry that holds this perfume together.
It is by no means a ‘fruity’ cherry if that makes sense, moreso medicinal and confectionery but I think that’s what seperates this fragrance from others and I love it.
I have been searching for something new, something different, something that is truly unique. This is it! Ive never come across a scent that smells like so many different pleasant things yet comes together to create such a vivid and capturing scent. Its unlike anything you'd expect. It transported me to different times in my life while trying to pin point the vast array of things I was picking up. Its totally Professional while also letting them know you may have a creative or crazy side. If youre on the fence grab the tester and youll see what i mean. Worth every scent! Other reviews hate on the bottle but that's not what youre paying for. Youre paying for the magic inside and to be honest I'd rather more spent on what's in the bottle than a larger percentage spent on fancy packaging that means nothing. We're not paying for a pretty bottle, we're paying for a scent so unique that we're committed to memory. Remember that!
This is a tropical velvety thick floral fragrance that is stunning.
Nice product - fast shipping
Soo peaceful smelling, one of my favourites.
Absolutely beautiful scent.
Quick delivery Great fragrances!
𝙿𝚎𝚛𝚏𝚎𝚌𝚝. 𝙸 𝚜𝚑𝚘𝚞𝚕𝚍 𝚑𝚊𝚟𝚎 𝚐𝚘𝚝 𝚘𝚗𝚎 𝚜𝚘𝚘𝚗𝚎𝚛.
Rien by Etat Libre d’Orange is a dark, gothic veil of incense, leather, and smoke — austere yet magnetic, like a ritual in shadows.
Perfectly balanced, special occasion perfume. Sexy. Perfection in a bottle
From the moment I tried this scent I knew it would be a constant in my collection. A darkly sweet aroma that is dark and tasty. While the maple syrup note is prominent the darker notes give it sophistication and mystery. This is a grown up gourmand scent that delivers
FROM THE HERALD
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OUR STORY
With deep respect for what we have built over nearly two decades as MEN’S BIZ, we felt it was time to imagine a new vision for the company. Nature Of A Habit, or NOAH, is our bold new direction that we bring to the fore.
Thank you for being a part of our story. Life is a project shaped by habit and ritual, and we are honoured to be part of yours.
Nathan Jancauskas
Founder